The following marketing materials are created in-house by full-time marketing staff:

• Photography: I work with high-end photographers who will feature the very best elements of your home, including drone and lifestyle photography as well as traditional wide-angle room features. 

• Videography: I work with a videographer to create a walk-through and aerial video that captures the essence of your home. 

• Matterport: These interactive 3D tours are available as an alternative to a walk-through video.

1. Email newsletter
2. Featured in Kathe’s custom email
3. Featured in Just Listed emails upon listing
4. A digital brochure highlighting your home will be created and circulated to prospective buyers.
5. Your home will be syndicated globally on a plethora of digital media outlets including online publications such as Mansion Global, James Edition, juwai.com, realtor.com and dozens more.
6. Social media
7. Facebook, Instagram, LinkedIn, YouTube, Pinterest
8. Dedicated Website for Your Home including an expanded photo gallery (up to 50 photos), expanded property information and Sotheby’s exclusive lifestyle search function – provided at all price points
9. Exclusive service for listings above $750,000: custom domain name for your home’s website

Kathe uses her extensive network to ensure that the right people are aware that your home is available for sale. Your property will gain exposure through a variety of collaborative social efforts, including global reach through our Sotheby’s International Realty affiliate partnerships around the world, and local reach through our expansive network in the immediate area and array of social events weekly. This is often accomplished through:

• Connecting with Referral Partners
• Broker Open Houses
• Public Open Houses

The Sotheby’s brand has been a world leader in global marketing for centuries, and a powerhouse in the international real estate industry here in the U.S. for generations. Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. Pittsburgh is fortunate to have had local visionary Lucas Piatt bring the Sotheby’s brand to the Pittsburgh real estate community, where it has become known for its state-of-the-art marketing and white glove service. While Sotheby’s is recognized as a luxury brand, at Piatt Sotheby’s International Realty the luxury is about the service we provide to every client for every home at every price point. We believe that everyone deserves the world’s best marketing, service, and professionalism.